WEL KOLESTON CREAM SPECIAL LIGHT ASHBLONDE 309\1

Description Step into the world of chic, modern colour with Wella Koleston Special Light Ash Blonde. This shade is expertly formulated to solve the #1 problem for aspiring blondes: unwanted brassiness. The powerful ash pigments ("/1") actively counteract yellow and orange undertones, leaving you with a clean, cool, and elegant result. Powered by Wella's deep-infusion technology, the colour penetrates deep into the hair core for incredible intensity and longevity. The complete kit, including the Day 15 Colour Reactivator, ensures your hair not only achieves the perfect cool tone but maintains its stunning vibrancy for weeks to come. Key Benefits Neutralizes Brassy Tones: The potent ash formula creates a beautiful, cool-toned blonde without yellow or orange hues. Intense, Long-Lasting Colour: Delivers a rich and radiant light blonde that resists fading. 100% Grey Coverage: Provides flawless coverage, even on the most resistant grey hair. Includes Day 15 Colour Reactivator: A special treatment to boost colour intensity and shine between colourings. Salon-Quality Results at Home: Achieve a professional, sophisticated look with a convenient at-home kit. How to Use Prep: Perform a skin allergy test 48 hours prior. Wear gloves. Apply the Pre-Colour Serum to the ends of dry hair. Mix & Apply: Mix the colour cream and developer. Apply to roots first, wait 20 minutes. Then apply to the rest of the hair and wait an additional 20 minutes (total 40 minutes). Rinse & Condition: Rinse well, then apply the Advanced Intense Gloss Treatment for 2 minutes and rinse. Day 15: Use the Colour Reactivator on wet hair. Wait 10 minutes, then rinse. Important Cautions & Warnings A skin allergy test is mandatory 48 hours before colouring. Hair dyes can cause severe allergic reactions. This product is not intended for use on persons under the age of 16. Do not use to dye eyelashes or eyebrows. Keep out of reach of children. Product Specifications Brand: Wella Koleston Product Type: Permanent Cream Hair Colour Colour: 309/1 Special Light Ash Blonde Key Feature: Anti-Brass / Neutralizes Warmth, 100% Grey Coverage Includes: Colour Reactivator, Pre-Colour Serum